It was 8:45am on Wednesday morning when I gave my good friend Krissy a call. We enjoyed a quick catch-up session over the phone and we ended our conversation talking about the recent trend of #NekNomination drinking videos circulating around the internet.
Krissy ran her idea by me: “What about if I started something that’s more positive in nature…something that’s more affirming?”
We committed to connecting later on in the day. We traded a few texts regarding content and format and by 10:49am (just 2 hours after our initial conversation) I had a new video from Krissy in my WhatsApp inbox. Here it is: